5 Do’s and Don’ts When Making a SMART Goal [+Examples]

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 Do's and Don'ts When Making a SMART Goal leads bazaar llc


Setting goals is an essential practice for personal and professional growth. However, not all goals are created equal. To maximize your chances of success, it’s important to create goals that are specific, measurable, achievable, relevant, and time-bound (SMART). In this article, we will explore five dos and don’ts to consider when making SMART goals, along with examples to illustrate each point. By following these guidelines, you can set yourself up for success and achieve your goals effectively.

DO: Be Specific

When creating a SMART goal, it’s crucial to be specific about what you want to accomplish. Clearly define the desired outcome and the steps required to achieve it. For example, instead of setting a vague goal like “increase sales,” a specific goal would be “increase monthly sales by 10% within the next quarter through targeted marketing campaigns.”

DON’T: Be Vague

Avoid setting goals that lack clarity or are too general. Vague goals make it difficult to measure progress and take actionable steps. For instance, a vague goal like “improve productivity” doesn’t provide a clear direction or define what productivity improvement looks like.

DO: Make it Measurable

A SMART goal should be measurable, allowing you to track your progress. Define specific metrics or criteria that can be objectively measured. For instance, if your goal is to enhance customer satisfaction, you can set a measurable goal like “increase customer satisfaction ratings to 90% or higher in the next six months through improved customer service training.”

DON’T: Ignore Measurable Criteria

Avoid setting goals without considering how you will measure progress or success. Without measurable criteria, it becomes challenging to determine whether you have achieved your goal or identify areas for improvement.

DO: Ensure it’s Achievable

SMART goals should be realistic and attainable. Consider the resources, skills, and time available to accomplish the goal. Setting achievable goals motivates and empowers you to take action. For example, if you’re starting a fitness journey, a realistic goal could be “run a 5K race within six months by following a structured training plan and gradually increasing running distance.”

DON’T: Set Unrealistic Goals

Avoid setting goals that are too ambitious or beyond your current capabilities. Unrealistic goals can lead to frustration and demotivation if they are unattainable. It’s important to challenge yourself, but also be practical and consider your limitations.

DO: Make it Relevant

A SMART goal should align with your broader objectives and be relevant to your overall aspirations. Ensure that your goal is meaningful and contributes to your personal or professional growth. For instance, if you’re a marketing professional, a relevant goal could be “earn a certification in digital marketing within the next year to enhance my skills and advance my career.”

DON’T: Set Irrelevant Goals

Avoid setting goals that do not align with your values, long-term aspirations, or current priorities. Irrelevant goals may distract you from what truly matters and hinder your progress.

DO: Set a Time Frame

SMART goals should have a specific time frame or deadline. A time-bound goal creates a sense of urgency and helps you stay focused. Set a realistic timeline that allows for steady progress and measurable milestones. For example, a time-bound goal could be “launch a new website within three months by completing design, content creation, and development stages according to the project plan.”

DON’T: Leave Out Deadlines

Avoid setting goals without assigning a deadline. Without a specific time frame, goals may lack urgency and result in procrastination or a lack of direction.


By following these dos and don’ts when creating SMART goals, you can enhance your goal-setting process and increase your chances of
achieving success. Remember to be specific, measurable, achievable, relevant, and time-bound when setting your goals. By being clear about what you want to achieve, tracking your progress, ensuring feasibility, aligning with your aspirations, and setting deadlines, you can set yourself up for success and make significant progress towards your desired outcomes. Use the examples provided in this article as inspiration to craft your own SMART goals and take proactive steps towards personal and professional growth. Start implementing these dos and don’ts today and witness the transformative power of effective goal-setting in your life.

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